The one page website is a relatively new trend that has proven to be a favourite amongst users because of its simplicity and how easy it is to navigate. The site only loads once and from there on the customer is more or less one click away from what he/she needs. If your ambition is to maximise your conversion rate, a one page website is the way to go.
What is a conversion?
Here when we speak of conversion we mean the number of visitors that become clients, and the amount of interaction there is between your company and them. You want to engage your potential clientele and encourage them to give feedback and get in touch. A one page website most certainly simplifies this entire process.